Sheri Winter
Sheri Winter brings to Solomon Coyle more than 25 years of management and marketing experience, including 15 years working in the office furniture industry. She has extensive experience in marketing communications, marketing planning and market research, management and business development.
As a member of the Solomon Coyle consulting team, Winter is involved in conducting business process assessments, providing consulting services and producing special projects. She also develops customer satisfaction and assessment surveys and manages market research initiatives for Solomon Coyle clients.
In addition, Winter focuses on peer group management, and is actively involved in membership relations, communications, and events management for Solomon Coyle client peer groups.
Prior to joining Solomon Coyle, Winter served as Director of Marketing with the Office Furniture Dealers Alliance (OFDA) where she was responsible for membership programs, sponsorship and overall association marketing. She also managed OFDA’s educational programs and events, including the annual OFDA Dealer Strategies Conference & Expo.
Previously, Winter was Director of Marketing for the Association of Brewers. She was responsible for the marketing of all association programs and events, and developed and implemented the association’s public relations strategy.
Earlier positions include Director of Marketing for Visix Software Inc., where she was responsible for market research, public relations, direct mail, product literature and sales tool development, and lead generation through telemarketing and seminars. Before joining Visix, she held various marketing positions at American Management Systems. Winter holds a B.A. in Political Science and is a member of the American Society of Association Executives (ASAE).